The Partners West Midlands Programme
The Partners West Midlands programme is the West Midlands Growth Company’s official partner programme, bringing together organisations from across the region to connect, collaborate and support shared growth.
Relationship-led by design, the programme creates a strategic network for businesses that want to play a more active role in the West Midlands economy. It helps members build meaningful connections across sectors, engage with regional stakeholders and access insight that can inform business decisions.
As growth momentum builds across the West Midlands, many organisations need clearer routes to convert that momentum into opportunity. Partners West Midlands helps remove barriers to access, alignment and influence, giving members a stronger platform to raise their profile, explore partnerships and identify new routes for growth.
By bringing businesses together around shared priorities, the programme also gives members a voice in conversations about the region’s future. Through collaboration, insight and collective influence, Partners West Midlands helps organisations contribute to the long-term success of the regional economy.
Benefits of Partners West Midlands Membership
Partners West Midlands is more than a membership programme. It is a region-wide network for organisations committed to the West Midlands’ growth, creating opportunities to build relationships, share insight and unlock new commercial value.
By joining, your organisation becomes part of a cross-sector collective spanning financial services, manufacturing, green energy, life sciences, digital technology and more. Members connect with peers, regional leaders and decision-makers, while contributing to the continued strength and visibility of the West Midlands business ecosystem.
Through the programme, members can:
- Raise their profile through curated promotion, thought leadership, and positioning across key regional platforms
- Access timely sector intelligence, policy updates, and market trends to inform decision making and keep you ahead in a changing landscape
- Build relationships with businesses, regional leaders and decision-makers
- Identify opportunities for collaboration and partnership
- Access dedicated strategic account management and specialist support
Tiered Membership That Grows Your Business
Partners West Midlands offers tiered membership options designed to support businesses at different stages of growth. Each level provides access to benefits, opportunities and engagement tailored to your organisation’s needs.
ENGAGEMENT
PARTNER
£5k per annum
For organisations wanting structured access to networks, intelligence, and opportunities at an accessible level.
Supporting entry-level access and connections
- Regular, structured meetings with your account manager to align with your objectives and leverage opportunities for the coming year
- Your logo and organisation featured on the WMGC website, demonstrating your role as a trusted regional partner
- Support promoting your events to curated WMGC and PWM guest lists to reach senior, relevant audiences
- A dedicated partner portal providing early visibility of opportunities, events and strategic initiatives
- Access to curated networking events bringing together senior business, public sector and university leaders
- Connections across business, academia and the public sector to unlock collaboration and innovation
GROWTH
PARTNER
£12.5k per annum
For ambitious companies looking to raise profile, access insight, and build senior connections that unlock growth.
Designed for enhanced visibility and insight
Everything included at the Engagement Tier, plus:
- Tailored onboarding and engagement plan
- Annual partnership impact report
- Priority consideration for speaking and panellist opportunities
- Three annual reports on regional economics, sectors and policy
- Regional research supporting evidence-led decisions
- Opportunities to inform local, regional and national policy
- Investment trend and activity briefings
- Policy briefings with local government representatives on upcoming policies
- Senior strategic and relationship-building dinners
- Targeted introductions to businesses, investors and inward investment opportunities
- Engagement with visiting international delegations where expertise aligns
STRATEGIC
PARTNER
£20k per annum
For organisations seeking influence, leadership positioning and first‑mover advantage across policy, investment and regional growth.
High-value tier for strategic regional growth
Everything included at previous tiers, plus:
- Scheduled, senior-led partnership reviews providing access to WMGC leadership, strategic oversight and momentum against shared priorities
- An exclusive annual roundtable with WMGC’s CEO, Directors and senior WMCA leaders, offering insight into regional priorities and policy direction
- An opportunity to showcase your expertise, insight or case study within a WMGC Partners Insight Briefing Report
- Early-access opportunities to sponsor major regional events before they are released to the wider market
- Advance opportunities to collaborate on regional marketing campaigns aligned to your strategic objectives
- Access to detailed regional and local authority-level data to support market analysis and strategy
- Same-day insight and analysis following major fiscal or policy announcements
- Timely webinars with policymakers and experts following major policy or market events
Strategic Account Management
Membership is supported by a dedicated account lead within the West Midlands Growth Company.
Your account lead will get to know your organisation, priorities and ambitions, helping connect you with relevant opportunities, introductions and support across the programme.
As a Partner, you'll work directly with WMGC’s sector and market specialists, drawing on expertise across the industries identified in the UK’s Modern Industrial Strategy and the region’s own growth priorities. That direct connection helps your organisation better understand the West Midlands economy, identify areas of alignment and make more strategic use of the programme.
Want to become the next Partners West Midlands member?
Find out the answers to the most frequently asked questions about the Partners West Midlands programme
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