Across the three days, the West Midlands team hosted 18 different events ranging from panel sessions, dinners and reception with a number of high-level guest speakes and visitors.
Overall, more than 710 senior business leaders and key players attended the events to hear about a number of key topics including brownfield revolution; HS2; interconnected innovation districs; and, creative industries amongst many more.
One-to-one meetings were arranged with key players from the private and public sector, where several inbound investment visits were confirmed and key relationships were created or bolstered.
More than 1,200 contacts were scanned on the stand and have already been followed up by the team back in the UK. Furthermore, the marketing team reached over 1 million people via social media, helping to beam investment messages onto the screens of investors.
We would like to take this opportunity to thank all of our partners that joined us. The team will now continue to follow-up on the hundreds of leads that were made at MIPIM 2023.