The Wolf of Kensington (TWOK), revealed last week by Elevate Labs, is a collection of 3D generative digital art described as “the most exclusive in the global community”.

Each individual ‘wolf’ comes with a range of added benefits for its owner, including access to a prestigious concierge service and exclusive investment opportunities.

Elevate Labs is backed by Woodbourne Ventures, the venture capital initiative by Woodbourne Group. Chief executive, Tani Dulay said they have invested close to £1million in developing the product. The team behind the new company includes thought leaders in the web3 space, leading blockchain developers, artists, animators and marketers who have worked with blue-chip brands from eBay, EA Games to Government entities.

He said:

“The launch of Elevate Labs and the The Wolf of Kensington NFT collection follows a long and intense period of creative development and significant investment led by a world-class team.

“We are incredibly proud of the product we have produced. TWOK is a highly coveted carbon neutral NFT collection of generative art with real world utility. The digital assets give holders access to a global and leading concierge service and will also provide investment opportunities that they can benefit from that would otherwise be out of their reach.

The Elevate Labs team has expertise across a range of specialist fields including business, artistic/creative, technology and marketing.

Tani added:

“Each wolf provides access to a luxury lifestyle app and concierge service, ahead of the NFT fashion curve. The world class concierge service will provide access to £14,000 per annum of benefits and the new app will give holders all this luxury at their fingertips.

“Elevate Labs has the bandwidth to help shape the metaverse and create bold, new communities. TWOK is just the start.”

TWOK, which stands to be the most exclusive generative art in the global community will be launched Q3 2022. A modest, entry level price will be set nearer the time.  

Non-fungible tokens (NFTs) are cryptographic assets, on a blockchain, with unique identification codes and metadata that distinguish them from each other.

Woodbourne Group also recently launched an investment company that will champion the next generation of entrepreneurs and wealth creators, and build exciting breakthrough businesses. Woodbourne Ventures is a new early capital and pre-seed accelerator fund which will support other talented entrepreneurs.

Woodbourne Group is an investment and development group that exploits potential across all aspects of real estate through creative flair and entrepreneurial vision. Driven to reinforce Birmingham’s position as a leading sustainable city, its projects continue to regenerate the city and attract both cultural and business investment. Woodbourne Group is facing the sustainability challenge head on, creating people and planet-centered developments that unlock economic opportunities without costing the earth.

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