• West Midlands heads to Europe’s biggest real estate conference
  • Regional figureheads will showcase innovation-led investment opportunities to over 40k people from around the world
  • West Midlands joins London, Manchester, Newcastle and Bristol & Bath as part of UK Cities & Partners Pavilion, showcasing scale of UK opportunity

Top West Midlands representatives will showcase the region’s innovation credentials at Europe’s biggest real estate event in Germany this week.

The region will form part of the UK Cities & Partners Pavilion (UKCAP) at Expo Real, joining London, Manchester, Newcastle and Bristol & Bath to deliver a compelling inward investment narrative around the scale of opportunity in the UK.

Expo Real is widely considered to be the most significant trade fair for real estate and investment in Europe, and Taking place between 4-7 October 2023 in Munich, the event is expected to attract around 40,000 participants from 73 countries and will provide the opportunity for West Midlands representatives to meet with major global investors and property developers.

The West Midlands has emerged as a hub for innovation in recent years, with its growing economy, competitive talent pool and expanding tech ecosystem leading to the region being named the UK’s fastest growing tech sector in 2021.

The conference will give leading regional figures the chance to pitch an exciting portfolio of innovation-led investment opportunities across the West Midlands, with delegates unveiling a new digital investment prospectus detailing some of the region’s most significant developments – from university-backed joint ventures, to large-scale, regenerative schemes.

Alongside key information about the West Midlands’ economic performance, technical specifications for each development site and informative films from industry figures, the platform will allow users to connect with regional representatives during the conference. 

Led by the West Midlands Growth Company, the delegation will comprise leading regional figures from the public, private and academic sectors, and includes the Mayor of the West Midlands, as well as representatives from Aston University and developers Bruntwood and Muse.

Andy Street, Mayor of the West Midlands, said:

“This visit to Expo Real is a timely opportunity to reaffirm the strength of Birmingham and the entire West Midlands region as an investment destination.

“If we step back and look at the bigger picture, the story of our region over the last decade is one of tremendous transformation - with sites, spaces and developments that foster innovation front and centre in that story.

“That’s why we’re here with a very clear message. We’re open for business and there are abundant opportunities on our patch for investors old and new to make the most of in the months and years ahead. Together with our partners, we will sow the seeds for our future success.”


Neil Rami, Chief Executive of the West Midlands Growth Company (WMGC), said:

“The West Midlands has a proud history of innovation. Now, the region’s status as the UK’s fastest growing technology cluster is driving a revolution in innovation-led development, with internationally significant schemes like the Birmingham Knowledge Quarter, Phase one of Arden Cross and Wolverhampton’s Green Innovation Corridor leading the charge.

“We’re excited to showcase the strength of that offering at Expo Real, armed with a small number of highly valuable and mature investment opportunities that demonstrate the breadth of the region’s talent and ambition.”

* The full list of West Midlands development opportunities includes: Smithfield Birmingham, Arden Cross Solihull, University of Warwick Innovation Campus, Birmingham Innovation Quarter, Wolverhampton Green Innovation Corridor and West Midlands Gigapark.

Visit the UK Cities & Partners Pavilion to learn more about innovation investment opportunities in the West Midlands wmgrowth.com